![]() Amazon, for example, opened brick and mortar stores and acquired Whole Foods Market. It's not unusual for successful online brands to gravitate to the physical world. It was also involved in The Queen's Ball: A Bridgerton Experience, a traveling production that recreated sets from the Netflix show Bridgerton with actors, live music and dancing. The company has also launched pop-up stores offering merchandise from its hit show Stranger Things in cities such as Paris, Las Vegas and Chicago. But the company has recently been dabbling in these areas.Įarlier this year, the streamer opened a pop-up restaurant in Los Angeles featuring menu items created by chefs associated with Netflix cooking shows. Though Disney, a major Netflix competitor, has been in the retail, dining and live entertainment spaces for decades, such offerings have not yet been part of Netflix's core brand. Netflix did not immediately respond to NPR's request for comment. "And we've been thinking a lot about how we take that to the next level." "We've seen how much fans love to immerse themselves in the world of our movies and TV shows," Simon told Bloomberg. It hopes to expand the concept to major cities around the world thereafter. The streamer plans to open the first two of these "Netflix House" locations in unannounced cities in the U.S. Netflix has not announced what it will be selling at the locations it's unclear if DVDs or any type of physical media will be part of the inventory. ![]() But now the company appears to be embracing brick and mortar.Īccording to a Bloomberg report quoting Josh Simon, the company's vice president of consumer products, Netflix aims to open a network of stores offering retail, dining and live entertainment that leverage its TV shows and movies. ![]() Netflix recently shuttered the longstanding mail-order DVD service that led to the closure of video stores around the world and ushered in the era of streaming.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |